Alpine Experiences
Zermatt, St. Moritz, the Jungfrau region. Exceptional mountain settings combined with private access, refined hospitality, and moments beyond the expected.
About Us
Premium Switzerland is a Switzerland-based Destination Management Company, specializing in the design and delivery of tailor-made travel experiences for international partners. We act as a trusted ground partner for travel professionals worldwide, creating seamless, high-end journeys across Switzerland and neighboring destinations.
Where We Are Based
We operate from within Switzerland, with a strong presence in key locations including Zürich, Bern, Fribourg, and Geneva. This nationwide footprint allows us to manage travel programs efficiently across all regions of Switzerland and neighboring countries, ensuring seamless coordination and consistent quality throughout each journey.
What We Do
We design and deliver bespoke travel programs, combining premium private transportation, curated experiences, and multi-day itineraries into cohesive and ready-to-sell solutions. Our services range from private transfers, handpicked experiences, and day excursions to fully customized multi-day journeys, always tailored to the specific needs, pace, and expectations of international clients.
With a dedicated B2B focus, we support travel agencies, tour operators, and concierge services in creating exceptional travel journeys in Switzerland.
Our Background
Premium Switzerland is built on over 20 years of operational expertise in the Swiss travel industry, with strong foundations in premium private transportation and destination services. Over the years, we have developed a trusted network of local partners and established long-standing relationships with international travel professionals. Our operational strength is supported by a modern fleet of premium vehicles, advanced booking and tracking systems, and a multilingual team available 24/7, ensuring reliability, flexibility, and seamless execution at every stage of the journey.
This combination of local expertise and operational excellence enables us to deliver consistently high-quality travel experiences across Switzerland.
Curated Collections
Curated Swiss Experiences
Air & Rail Travels
Spectacular helicopter journeys and iconic panoramic train routes seamlessly combined into refined itineraries where every connection, perspective, and moment is thoughtfully curated.
Culinary Experiences
Michelin starred dining, lakeside restaurants, and authentic regional cuisine. Each experience selected to reflect Switzerland’s diversity and culinary precision.
Scenic Journeys
Switzerland at its most iconic. Lakes, valleys, and panoramic routes brought together through carefully crafted journeys where timing, comfort, and perspective align seamlessly.
Wellness & Spa
Quiet luxury in alpine surroundings. Thermal baths in Vals, luxury spa resorts, and restorative environments designed for true relaxation and balance.
Authentic Swiss Life
A closer look at Switzerland beyond the highlights. Local traditions, craftsmanship, and encounters that bring depth and meaning to every journey.
Adventure & Outdoor
Alpine trails, scenic perspectives, and curated outdoor activities. Designed with the right balance of excitement, guiding, and seamless organisation.
Premium Incentive
High impact programs across Switzerland, combining strong logistics, exclusive experiences and a clear understanding of international corporate expectations.
Sustainable Travel
A mindful approach to exploring Switzerland. Slower journeys, responsible choices, and experiences that preserve the authenticity of each destination
FOR TRAVEL PROFESSIONALS
Why Elite Agencies Partner With Us
Our Approach
We combine deep local expertise with strong operational capabilities to help our partners deliver seamless, high-end travel experiences across Switzerland with confidence and efficiency.
Tailor Made and Ready to Sell Solutions
We design fully customized journeys tailored to your clients' expectations while also offering structured, ready to sell programs that simplify your sales process.
Local Expertise Across Switzerland
With over two decades of experience, we offer in depth destination knowledge and a carefully built network of trusted local partners across all regions.
Curated and Trusted Network
We collaborate with carefully selected and trusted partners, ensuring consistent quality, reliability, and experiences that meet premium international standards.
Seamless Operations
From planning to on-the-ground execution, we manage every detail with precision, ensuring smooth coordination and reliable delivery at every stage of the journey.
Premium Transportation and Logistics
With our own modern fleet and experienced multilingual drivers, we ensure full control, flexibility, and consistent service quality across all services.
Dedicated B2B Support
Our team is responsive and solution oriented, understanding the needs of travel professionals and acting as a true extension of your business.
Flexible Commercial Approach
We offer competitive and flexible commission structures designed to support long term partnerships and mutual growth.
Personal Onboarding and Product Introduction
We are happy to introduce our portfolio and way of working in a dedicated online session helping your team confidently sell Switzerland as a destination.
Curated Collections
Our Collaborative Process
We work in close partnership with travel professionals to design and deliver seamless, high-end travel experiences across Switzerland, from the initial request through to on-the-ground execution. Our structured approach combines flexibility, operational precision, and dedicated support at every stage.
Request & Briefing
Requests can be shared via email or through our dedicated partner portal. Once received, all requirements, preferences, and travel objectives are carefully reviewed and structured, ensuring clarity and alignment from the outset, whether the brief is detailed or high-level.
Tailored Itinerary Design
A fully customized proposal is developed, combining private transportation, accommodation, and carefully curated experiences into a cohesive and commercially viable program. Each itinerary is designed with attention to pacing, logistics, and overall guest experience, ensuring it is both seamless to operate and easy to present.
Alignment & Refinement
The proposal is refined in close coordination, with adjustments made to services, routing, and experiences until the program is fully aligned. Alternative options and expert recommendations are provided where relevant to support decision-making and enhance the overall journey.
Confirmation & Operational Preparation
Upon confirmation, all services are secured and coordinated through our own fleet and an established network of local suppliers. Detailed operational planning is carried out, including timing, routing, reservations, and special requirements, supported by our internal systems for booking, tracking, and communication.
On-the-Ground Delivery
Execution in Switzerland is managed by our operations team, supported by experienced multilingual drivers and service partners on the ground. Real-time coordination ensures smooth operations, flexibility where needed, and consistent service quality throughout the journey.
Ongoing Support & Communication
Continuous support is provided throughout the journey. Our team remains available for real-time assistance, last-minute adjustments, and ongoing coordination, ensuring a seamless experience for both partners and their clients.
Our Commitment
Elevating Travel Experiences
Across Switzerland
Consistency at Every Stage
Every journey is delivered with the same level of precision, attention to detail, and service quality, regardless of scale or complexity.
Reliability You Can Trust
Confirmed services are secured, monitored, and executed with full accountability, ensuring peace of mind for both partners and their clients.
Clarity and Transparency
Clear communication, structured proposals, and well-defined processes ensure efficiency and ease of collaboration.
Flexibility When It Matters
Travel is dynamic. Our team remains responsive and solution-oriented, adapting quickly to changes while maintaining service quality.
Our Partners
Why Our Partners Trust Us
Working with the team behind Premium Switzerland has always been a pleasure. Their professionalism, reliability, and warm, collaborative approach make every partnership both efficient and seamless. We truly value the cooperation and look forward to continuing our successful collaboration.
Meret Geissbühler
Lake Lucerne Navigation Company
I first met Aratours/Premium Switzerland at a Switzerland Tourism event several years ago and my first impressions were very positive. Our relationship has developed and their creativity and attention to detail has been excellent. I am looking forward to a great collaboration and developing new products in the market. I can highly recommend working with the team!
Alan Ramsay
Schilthorn Cableway Ltd.
The collaboration with the Premium Switzerland team is always very smooth and enjoyable. From the first contact, you can feel their strong knowledge of the destination and their attention to detail. They integrate experiences like Stockhorn in a natural and thoughtful way, creating programs that are both well-structured and authentic. It is a pleasure to work together and to contribute to memorable moments for their guests.
Christine Straubhaar
Stockhornbahn AG
Working with the Premium Switzerland team has been a real pleasure. The exchange is always friendly and solution-oriented. We truly appreciate their passion for delivering exceptional travel experiences. It is valuable to have them as a trusted partner for Jungfraujoch – Top of Europe.
Stefan Pister
Jungfrau Railways
Working with the Team behind Premium Switzerland is always a seamless and collaborative experience. They constantly demonstrate a deep understanding of how to combine experiences at Glacier 3000, world-renowned for its Peak Walk by Tissot, with year-round activities such as the Alpine Coaster, Snow Bus, Glacier walk and Dog Sledding, into well-structured programs that meet the expectations of international clients. It is truly a pleasure to cooperate with them in creating meaningful and well-balanced travel experiences.
Giuseppe Rutigliano
Glacier 3000 – The Glacier Hotel – Hôtel les Sources
Working with the team at Premium Switzerland has been an incredible experience from start to finish. I initially partnered with them for a last-minute trip, and they truly delivered in one of the biggest ways. From hand-selecting the perfect hotels to coordinating private transportation and curated tours, every detail was handled seamlessly. What stood out most was how well they listened—they took the time to understand exactly what we needed and created an itinerary that felt completely personalized. The hotels were spot-on, and every element of the trip exceeded expectations. Since then, I’ve continued to work with them on additional trips, and they consistently provide thoughtful, tailored recommendations that align perfectly with each client’s vision. Their level of service and attention to detail make them an invaluable partner. They are my go to for experiences in Switzerland and the Alps!
Liza Jacobus
The World is Waiting Travel
Share your client’s wishlist
We craft a bespoke proposal with exclusive options and expert insights
×
Premium Switzerland
Contact Us
×
Premium Switzerland